What they needed
Foot Locker needed an international, private access portal for the press to access a huge selection of product and campaign information including videos, images and much more.
It needed to be refreshed for each new campaign and/or product drop.
Users could access and download various types of media and information for each campaign.
Search features and cataloguing
The site also had powerful filtering capabilities for finding information about specific products or categories quickly and easily.
Multiple languages for multiple markets
It also had to be made available (and updatable) in several different languages for markets across the world (with the ability to add more if needed).
It was also designed to be accessible across all screens.